The TuliTown Shop
The TuliTown Shop

Cozy things for little hearts with big feelings.

Books, calm tools, and huggable friends from TuliTown. Everything here is made to help children notice their feelings and find what helps.

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Available now

Tuli's Too-Full Bucket

Book One of the Big Feelings Series. A gentle story about the day Tuli's bucket got too full.

Available now

Big Feelings, Small Bodies

The parent guide: what's happening during a meltdown, what to say, and what helps.

Available now

Book + Guide Bundle

The digital picture book and the parent guide together. Read it, then know what to do next.

Available now

Free Printables Pack

Feelings cards, a Bucket Check-In, Koko's Calm Steps, and more. Print at home.

Coming soon

TuliTown Family Membership

A new personalized story every month, every parent guide, and the full Toolkit.

Coming soon

Koko Cuddle Plush

A soft, huggable Koko for big squeezes. Comes with a Koko's Calm Steps card.

Coming soon

Lulu Butterfly Plush

A tiny, gentle Lulu with crinkly wings to notice and name feelings with.

Coming soon

Tuli's Calm Kit

A calm-down jar, a squeeze ball, and breathing cards in a little carry box.

Coming soon

Feelings Card Deck

32 sturdy cards with Tuli's feelings faces, for play, check-ins, and calm talks.

Coming soon

Bucket Check-In Board

A magnetic board to show how full your bucket feels today. Perfect for the fridge.

Coming soon

TuliTown Sticker Sheet

Tuli, Koko, Lulu, Niko, and all six TuliTown places to stick anywhere.

Coming soon

Calm Corner Poster Set

Three soft posters for a calm corner: breathe, squeeze, and ask for help.

Gift ideas

Shop by moment

Not sure where to start? Pick the moment you need a little help with.

Made gently, on purpose

🧸Sensory-friendly

Soft textures, gentle sounds, and calm colors. Nothing loud, flashy, or scratchy.

💛Feelings first

Every item connects to a TuliTown story or calm tool, so play turns into practice.

🌱Made for real families

Simple things you'll actually use on a hard day, not more clutter for the toy bin.

🎁Easy to give

Thoughtful gifts for birthdays, new siblings, and teachers who make a difference.